About PrimeShielders

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The New Standard in Asset Protection

At PrimeShielders, we believe a truck is more than just a machine; it’s a mobile billboard, a driver’s home on the road, and a significant business asset.

The traditional wash and wax approach doesn't cut it in the heavy transport industry. Harsh UV rays, industrial fallout, and road grime work around the clock to degrade your paint and oxidise your aluminium. We founded PrimeShielders to end the battle against decline and provide a permanent solution for the demands of the working truck.

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How PrimeShielders Works

PrimeShielders protects new trucks before they ever hit the road.

Our specialised coating is applied only to brand-new trucks as the final step in the pre-delivery process. Once a truck has been driven, surface contamination prevents proper bonding, so this service is designed exclusively for new vehicles.

The process is integrated into pre-delivery workflows, ensuring a controlled, contamination-free application that delivers consistent, long-lasting protection.

If the truck is new and still in pre-service, PrimeShielders ensures it starts life fully protected from day one.

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Our Story: Built on the Road

PrimeShielders was founded by Fred Wagner, an industry innovator with extensive hands-on experience in the transport and automotive sectors. After years of seeing traditional coatings fail to withstand the grit of the Australian road, he developed a proprietary urethane hybrid system specifically for the demands of working trucks.

Fred’s vision was simple: to move beyond temporary shine and create a durable, commercial-grade shield that protects both paint and polished aluminium (a feat most standard coatings cannot achieve).

Our Vision

Our goal is to be the definitive final-stage installation for every new truck in Australia, so we are busy building a network of PrimeShielders specialists dedicated to ensuring that every truck has the opportunity to look as good on the day it’s sold as it did on the day it was delivered.